Monetize Your Media Brand
Turn your blog, newsletter, or community into a brand that earns.
You don’t need a million followers to make money.
You need the right offer, the right audience, and the right timing – and that’s exactly what this page is here to help you figure out.
Monetization doesn’t have to feel gross, complicated, or scammy.
You can make money ethically and sustainably doing what you love.

What You’ll Learn on This Page:
How I earn money with my media brand (and how you can too).
Realistic monetization paths for small creators.
What to sell (and when to start selling it).
How to build trust before asking for money.
My Latest Blog Posts About Monetizing Your Media Brand
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Tools I Recommend for Getting Started:
DISCLAIMER: Many of these links are affiliate links. I’ll earn a commission if you use them to buy something. However, these links will NOT impact your price.
- WordPress (blogging software)
- DIVI (theme)
- Yoast SEO (plugin)
- Jetpack Services (plugin suite)
- Grammarly (Editing)
- Tube Buddy (Tools)
- VidIQ (Tools)
- Opus Pro (AI Video Tool)
- GoPro (Video Camera)
- DaVinci Resolve (Editing Software)
- RODE (Microphones)
- Mail Chimp (Platform)
- Kit (Platform)
- Circle (Platform)
- Mighty Networks (Platform)
- Slack (Platform)
- Discord (Platform)
- XenForo (Platform)
- Invision (Platform)
- vBulletin (Platform)
- Todoist (Organizing)
- ChatGPT (AI Assistance)
- Buffer (Social Media Scheduling)
The 3 Paths to Monetization
Every successful media brand I’ve built or studied uses one (or more) of these:
- Products – eBooks, guides, courses, templates
- Services – Coaching, audits, freelance work
- Partners – Sponsors, affiliates, brand collaborations
You don’t need to start with all three – pick one that fits your strengths and audience.
Consider subscribing to my newsletter below for more exclusive tips on media brand monetization.
Need help monetizing your content or audience?
I can audit your media brand, help you with monetization planning, or ongoing strategy support.
Copyright © 2025 Shawn Gossman.